Nigerian professional women aged 20–45 are seeking to improve their skin health and appearance to feel more confident at work and in social settings. However, many currently rely on trial-and-error skincare routines, unlicensed advice, and potentially fake or low-quality beauty products—methods that are often ineffective, lack personalization, and can even worsen their skin.
A severe shortage of licensed dermatologists, estimated at a ratio of 99 to 1 million people, and limited access to personalized skincare make it difficult for women to receive effective, targeted treatment.
Now with Precision Health, African women can access personalized skincare solutions tailored to their unique needs, enabling them to achieve healthy, radiant skin and greater confidence.